This blog was written to explain why some Instagram accounts will get thousands of followers and why most will not.
If you work in Real Estate and want to get more followers then you have come to the right place!
Being on Facebook is great but Instagram seems to be taking over by storm.
If you want results fast, then hand over your account to our professional social media experts who will build your audience to thousands of locals interested in your listings.
We will begin by talking about how useful is Instagram for real estate agents.
Next, we will move onto why some accounts have more followers than others.
Last but not least we will finish by telling you how you can start getting the same results for yourself.
This will give you everything you need to know when attempting to grow your Instagram in the Real Estate space.
Why Some Realtors Have Thousands Of Followers
The reason some real estate brokers have thousands of active followers is simple. They had a great plan, and they executed on it perfectly.
We cannot stress the fact of planning and execution enough so that’s why we actually provide this service for any realtors who want a full proof, proven system to grow on Instagram.
But if you are still interested in growing yourself then take a look below to see what you should be modeling for success.
We collected some of the top Real Estate accounts on Instagram to give you a better idea of what your page should look like.
We’ve also included some of the best messages that they are currently using to help promote themselves and make more sales.
These will help you when choosing what to post, and how you should be messaging to promote and accelerate your growth.
The Reasons Why Having Thousands Of Followers Is Beneficial
To begin with, we want to start off by saying even though social media may be seen by most as the fun thing to use when you’re slacking off, we, however, see social media in a different light.
To us, platforms like Instagram are essential in growing and sending offers to your online fan base.
Your Instagram account is only as good as how many people are following and engaging with it.
If you only have a few hundred followers then you are limiting your outreach dramatically.
If you ever plan on using Instagram as a tool to sell more homes then you have to understand the importance of growth.
Imagine how many more properties you could sell if thousands of people in your city knew all about you.
These followers could know your name, what you do, and what you currently have listed.
Even if you want to build a referral network on Instagram for real estate agents you will have an easy time doing this.
There are thousands of real estate agents on Instagram and targeting them is super easy.
Even though paid advertising campaigns are the best way to get quick results, growing your following will allow you to have long term growth and revenue.
This is a major role in building up your online profiles and keeping your digital channels full of potential clientele.
Here are four amazing accounts you should aspire to be like.
“[FIRSTNAME]! Hello! I am [NAME], a real estate agent and investor in [LOCATION] and I just want to say thank you for the follow.
(Compliment something about their page to help make a connection and bring their defenses down a little)
I just wanted to say thanks, be well, and I hope you have a great year.”
This works amazingly to just help get your name out and make more connections in your local area.
This also works to help spread information about who you are, what you do, and how you can help them!
” How’s it going? I genuinely appreciate the follow! If you need help with any of your Real Estate needs in the [Location] area, don’t think twice to reach out, we’d really like to help! Or if you want to connect for something else definitely let us know!
– [Your Name/Agency]”
This works great to help promote your real estate and bring more leads for you to capitalize on.
Imagine how many thousands of people don’t know who you are and what you do.
You tell everyone in your local area about your listings which will, in turn, produce more leads.
” Hi, there I’m [FIRSTNAME] from the [real estate agency]. Thanks a lot for following our page! On this page, we post homes for sale in the [location] or [location] area on a daily basis. If you need more information about a home, just message me or text the phone number in my bio.
Are you currently looking to buy or sell a home, or do you plan to in the upcoming months? – [FIRSTNAME] “
This works great to yet again help promote your listing while asking them important questions such as are you currently looking for a realtor, or do you plan on moving in the near future.
Instagram is great for targeting local locations.
This will allow you to build a list of connections in the local area so when they go to sell their home, you will be the first person on their list.
How Does This Help Your End Goals?
Why would you try sell real estate on Instagram?
There are many reasons but getting your listings in front of a massive audience is the best.
Being able to post and have automated messages ready to send out will allow you to build your audiences while reducing your workload.
Obviously, you understand how important it is to be on social media.
The way this directly helps you is by giving you not only thousands of local connections but more time to do the things that you need to do.
Most realtors struggle to grow and obtain leads from social media due to the fact they don’t have enough time.
On average it can take one-two hours per day just to grow at an average pace.
We’ve seen certain pages upload for over a year and still have only a couple hundred followers.
To help solve this issue we offer a complete Instagram growth plan to get you thousands of more followers while sending out offers to gain more leads at an affordable cost.
What would you do with an extra 2 hours a day, and also with hundreds of potential leads just waiting to be contacted?
We use proven methods to grow thousands of active, REAL PEOPLE who like your content and want to learn more about you.
Real Estate Statistics That You Need To Know In 2019
Millennial’s are now ages 22-37 which make up over half of the home buying population.
To be able to sell your homes to this market you have to be able to target them effectively.
Should you want to target this demographic on Instagram for real estate listing this is perfect!
If 50% of your target market is younger and tech-savvy then your listings need to be on Instagram!
A quick way to improve the speed your website loads is to reduce the size of each image you upload.
This will reduce the amount of time that it takes for them to load and improve the quality.
Digital Content –
Nowadays the majority of home buyers use the internet to help make decisions before they purchase a new home.
By posting pictures and videos with descriptions of your property you can get many people interested.
The fact is simple that if you are not currently creating content for your listings, your competitors are and will sell more properties directly because of it.
Where buyers found the home they purchased:
- Internet: 50%
- Real estate agent: 28%
- Yard sign/open house sign: 7%
- Friend, relative or neighbor: 7%
- Home builders or their agents: 5%
- Directly from sellers/Knew the sellers: 2%
- Print newspaper advertisement: 1%
Now that you can see most of the first time home buyers are online, you understand the importance of growing your Instagram.